Privacy Policy
Privacy Policy
Company Optima A1 Consulting
Limited
Last updated January
2026
Jurisdiction United
Kingdom
i. Who We Are
Cadence House is a publishing imprint operated by Optima A1 Consulting Limited, a company registered in England and Wales (Registration number 16461015), with its registered office at Cornwall Building, 45K51 Newhall Street, Birmingham, B3 3QR, United Kingdom.
In this Privacy Policy, “Cadence House”, “we”, “us” and “our” refer to Optima A1 Consulting Limited. We are the data controller for the personal data we collect about you.
If you have any questions about this Privacy Policy or about how we handle your personal data, please contact us at the address set out in Section 9 below.
ii. Data We Collect
We collect personal data in the following ways:
Information you provide directly
- Your name and email address when you subscribe to The Legibility Letter or any other Cadence House newsletter.
- Your name, billing address, payment details, and email address when you purchase a book or other product.
- Any information you include when you contact us by email or through any contact form.
Information collected automatically
- Standard web server log data, including your IP address, browser type, referring URL, and pages visited.
- Cookies and similar tracking technologies — see Section 6 (Cookie Policy) for full details.
- Email open and click data if you have consented to receiving marketing emails from us.
Information from third parties
- Payment processors (Stripe, PayPal, or equivalent) may share transaction confirmation data with us. We do not receive or store full card numbers.
- Distributors and retailers may share purchase records with us for fulfilment and customer service purposes.
iii. How We Use Your Data
We use your personal data for the following purposes and on the following legal bases:
To fulfil a contract with you
- Processing and fulfilling your orders for books and other products.
- Managing your account and communicating with you about your purchase.
- Handling returns, refunds, and customer service enquiries.
With your consent
- Sending you The Legibility Letter and other marketing communications you have opted into.
- Placing non-essential cookies on your device (see Section 6).
For our legitimate interests
- Analysing how our website and newsletters are used, so we can improve them.
- Detecting and preventing fraud and security incidents.
- Maintaining accurate business records.
To comply with a legal obligation
- Retaining financial records as required by UK tax law.
- Responding to lawful requests from regulatory authorities.
Our key processors include email delivery platforms, cloud hosting providers, and payment gateways.
All processors are required to comply with UK GDPR obligations.
v. International Transfers
Some of our third-party service providers are based outside the United Kingdom. Where we transfer personal data internationally, we ensure that appropriate safeguards are in place, such as the UK International Data Transfer Agreement (IDTA) or Standard Contractual Clauses, to provide an equivalent level of protection to that required under UK GDPR.
vi. Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law. Specifically:
- Newsletter subscriber data is retained until you unsubscribe, and then for up to 12 months for suppression purposes.
- Order and financial records are retained for 7 years to comply with UK tax and accounting obligations.
- Customer service correspondence is retained for 3 years after the matter is closed.
- Website analytics data is retained in aggregated form; individual-level data is deleted within 26 months.
vii. Your Rights
Under UK GDPR, you have the following rights in relation to your personal data:
- Access. You can request a copy of the personal data we hold about you.
- Rectification. You can ask us to correct inaccurate or incomplete data.
- Erasure. You can ask us to delete your personal data in certain circumstances.
- Restriction. You can ask us to restrict how we use your data while a dispute is resolved.
- Portability. Where processing is based on consent or contract, you can ask us to provide your data in a structured, machine-readable format.
- Object. You can object to processing based on legitimate interests, including direct marketing.
- Withdraw consent. Where processing is based on your consent, you can withdraw it at any time — this will not affect the lawfulness of any prior processing.
To exercise any of these rights, please contact us at the address in Section 9. We will respond within one calendar month. You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner’s Office (ICO), at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.
vii. Your Rights
Under UK GDPR, you have the following rights in relation to your personal data:
- Access. You can request a copy of the personal data we hold about you.
- Rectification. You can ask us to correct inaccurate or incomplete data.
- Erasure. You can ask us to delete your personal data in certain circumstances.
- Restriction. You can ask us to restrict how we use your data while a dispute is resolved.
- Portability. Where processing is based on consent or contract, you can ask us to provide your data in a structured, machine-readable format.
- Object. You can object to processing based on legitimate interests, including direct marketing.
- Withdraw consent. Where processing is based on your consent, you can withdraw it at any time — this will not affect the lawfulness of any prior processing.
To exercise any of these rights, please contact us at the address in Section 9. We will respond within one calendar month. You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner’s Office (ICO), at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.
viii. Security
We implement appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
ix. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date at the top of this page and, where appropriate, notify you by email. We encourage you to review this policy periodically.
x. Contact
For any data protection queries, requests to exercise your rights, or general privacy questions:
Optima A1 Consulting Limited
Cornwall Building, 45K51 Newhall Street
Birmingham, B3 3QR
United Kingdom
Email: contact@cadencehouse.info